Structura LeadsHome Remodeling Leads
AI-Powered Lead Generation for Home Remodelers

Remodeling projects,
delivered to your crew.

Exclusive, verified homeowner leads — contacted by AI in under 60 seconds. Plus the AI systems that turn every inquiry into a booked job: chatbots, voice receptionists, and a CRM built for remodelers.

See how it works

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52,000+
Qualified leads delivered
$140M+
Client revenue generated
<60s
Average speed-to-lead
100%
Exclusive — one buyer per lead
One partner. Four systems.

Everything you need to fill your pipeline.

Buy exclusive leads, install AI that works them for you, or both. Each piece stands alone — together they compound.

LEADS

Exclusive remodeling leads

Homeowners actively seeking kitchen, bath, addition, and whole-home remodels — verified, consent-documented, and sold exclusively to you. Delivered in real time the moment they qualify.

AI CHATBOT

Website chat that books jobs

A 24/7 AI chatbot on your site that answers questions, qualifies homeowners, captures project details, and books consultations straight to your calendar — even after hours.

AI VOICE

AI voice receptionist

Every call answered in under a second. Our AI voice agent screens callers, handles FAQs, qualifies the lead, and schedules appointments — so no remodeling job slips through the cracks.

CUSTOM CRM

CRM built for remodelers

Track every lead, project, and dollar in a custom CRM tailored to your remodeling business — pipelines, quotes, follow-ups, and reporting, wired to your lead supply and AI tools.

The process

Built like a product. Documented like a contract.

No recycled lists. No shared leads. No mystery about where a record came from.

01

Identified

We find homeowners actively seeking remodeling — through qualification funnels and verified intent signals across your service area.

02

Contacted

AI reaches them in under 60 seconds by voice and text, confirms the project scope, timeline, and budget.

03

Verified

Identity and contact data checked. Consent documented on every record, with proof of how they asked to be contacted.

04

Delivered

Exclusively to you, in real time — to your inbox, phone, and CRM — with the complete evidence file attached.

Speed-to-lead

Leads decay by the minute.
Ours get called in 60 seconds.

The single biggest reason purchased leads fail is response time. Our AI contacts every lead the moment it qualifies — voice and text, day or night — confirms intent, and hands your team a conversation instead of a phone number.

Lead qualifies0:00
AI voice + text engaged0:58
Intent confirmed—
•
Delivered to your calendar—
00:58 avg
AI methods

How we find homeowners
before they find you.

We don't buy lists. We build AI systems that identify, qualify, and contact homeowners with real remodeling intent — using methods most lead companies don't even know exist.

Predictive intent modeling

AI analyzes thousands of signals — property age, sale history, permit activity, market trends — to predict which homeowners are likely to remodel before they even search.

Computer vision property analysis

We scan listing photos and satellite imagery to identify homes with aging roofs, outdated kitchens, or deferred maintenance — prime remodeling candidates.

Multi-channel AI outreach

Automated voice calls, SMS, and email sequences that engage homeowners the moment intent is detected — all personalized, all logged, all compliant.

Real-time lead scoring

Every prospect is scored on intent, budget, and timeline. You only pay for leads that meet your threshold — no wasted spend on tire-kickers.

Speed-to-lead automation

The instant a lead qualifies, AI contacts them in under 60 seconds — voice and text — so no opportunity goes cold while you're on a job site.

Dynamic ad optimization

AI continuously optimizes ad creative, targeting, and spend allocation across channels based on which campaigns produce the highest-intent remodeling leads.

Custom lead gen

Lead gen built for
your market, your way.

We don't sell the same leads to everyone. We sit down with your business, understand your market, and develop custom AI-driven lead generation methods that no one else has.

For example: we build systems that monitor county property records. When a home built before 1980 is purchased in your service area, we automatically pull the home's online listing photos, use AI to generate before-and-after remodeling visualizations, and mail a postcard with a QR code to the new homeowner — so they see their home's potential before they even start looking for a remodeler.

Build something custom
Example workflow

AI monitors property records

Our system continuously scans county property records for homes built before 1980 that change hands.

A match is identified

The moment a pre-1980 home is purchased, the AI flags it — older homes mean remodeling opportunity.

Listing photos pulled

We automatically pull the home's online listing photos and use AI to identify outdated interiors.

Before & after generated

AI generates before/after visualizations of what the home could look like remodeled — kitchen, bath, whole-home.

Postcard sent to new owner

A physical postcard with a QR code arrives at the new owner's door. They scan it and see their home's potential — remodeled by you.

Postcard #4821
"See your home remodeled."
Scan to view before & after →
The arithmetic does the selling

Run your numbers.

Adjust your average remodel size, close rate, and batch — the math updates live. The decision should come from your data, not our pitch.

$25,000
20%
25 leads
Projected outcome
Batch spend$2,125
Projected closes5 jobs
Projected revenue$125,000
Return on spend
58.8×
Illustrative only. We'll run this with your real numbers on the call.
Trusted by remodelers

Remodelers who stopped chasing.

MARROKALEst. 1971

"Structura Leads rebuilt our pipeline from scratch. The AI voice agent books consultations while we're on a job site — it's like having a receptionist who never sleeps. Our close rate on their batches is nearly double what we saw on HomeAdvisor."

Joe Marrokal
Founder & President
Marrokal Design & Remodeling · San Diego, CA
MAGNABuildings

"We went from chasing leads to picking which jobs we want. The exclusivity is real — every lead is ours alone, and they're actually ready to talk. The custom postcard campaign they built for pre-1990 home buyers alone brought us 14 signed jobs in the first quarter."

Paul Garrow
Co-Founder & Owner
Magna Buildings · Middlebury, IN
SAWHORSEDesign • Build

"The custom CRM tied everything together — leads, quotes, follow-ups. I finally know my pipeline numbers without spreadsheets. The AI methods they use to find homeowners before they even search for a remodeler is something I didn't know was possible."

Andrew Steinberg
Owner
Sawhorse Designers and Builders · Atlanta, GA

Testimonials reflect real client companies. Quotes are representative of client feedback — contact us for verified references.

Frequently asked

Straight answers.

Yes. One buyer per lead, contractually. Never resold, never recycled. Each record is delivered to you alone.

Real time. The moment a homeowner qualifies, the lead is in your inbox, phone, and CRM — typically within 60 seconds of qualification.

Verified-invalid records are replaced. That's in writing. Every lead is checked before delivery.

No. Batches are the trial — start with 10, 25, or 50 leads. Standing orders with priority allocation and volume pricing are earned over time, not locked in upfront.

Your AI chatbot and voice receptionist work every inquiry — from us or anywhere else — contacting leads in under 60 seconds, qualifying them, and booking to your calendar. The custom CRM ties it all together so nothing falls through.

Kitchen, bath, whole-home, additions, roofing, siding, and more. We tailor supply lines and criteria to your specialty and service area.

Structura LeadsHome Remodeling Leads

Ready to see your supply line?

A 20-minute call: your market, your criteria, your batch — and the math, honestly run. No contracts to try us.